2022-09-19 @Betty

The options available to start a sign-in service for a small business are plentiful. A sign-in screen is the first impression your data and product make on potential customers. It is a vital part of your product strategy because it can serve to promote both your technical proficiency and your company's name.

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While the sign-in setup process can be daunting for those with no prior experience, or in less technical roles, especially if they are unsure of what they should do prior to pressing the "launch" button.

Adding personalization to the sign-in process, with all its many options and options, requires a much more methodical, step-by-step approach. This post is about to share a functional guide for you to follow.

Now that you know about the importance of creating a sign-in experience for your business, here’s a checklist with 8 to-dos to guide your sign-in strategy.

First and foremost

Locate a strong partner like Logto who can take care of all the identity set-ups for you.

Logto is an open-source solution that empowers your technical foundations, your customized sign-in, and your identity relationships across multiple apps.

<aside> 👉 To-do Access Logto (or your preferred product’s) Admin Console

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Brand elements

Your brand's identity is introduced to the user at the very point of the sign-in. Use your company's logo, unique color palette, and outstanding punch lines for all of your sign-in pages to create a cohesive look and feel.

Your logo should reflect the values and characteristics of your company. Insert the URL and Logo can easily integrate your uploaded logo to the sign-in screens if you have already done so.

Dark backgrounds aren’t for every brand. Please consider your brand personality, and ask your designer to measure the brand fit, color psychology, and more. Luckily, Logto has graciously provided recalculation where you can define the best dark mode color based on the main brand color you’ve picked.

<aside> 👉 To-do Logo and brand slogan To-do Brand color To-do Dark mode

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Account identity elements

The first thing is to settle on a primary sign-in and registration mechanism. With Logto's assistance, your users can sign in with a variety of methods, such with a username and password, an email address or phone number, and social sign-in.

Remember, people can have Facebook, Twitter, Google, Apple, WeChat accounts, and they may belong to several different social groups that they’re most acquainted with. The hassle of remembering multiple sets of sign-in credentials can be avoided thanks to the convenience of social sign-in and the ease of minimizing users’ efforts of creating complex sign-in credentials can be your edge of growth acquisition. It only takes a few clicks to prioritize the ways of the sign-in experience design. The intuitive configuration provides greater autonomy and peace of mind.